GDPR: Everything you need to know
From eMarketer
The European Union’s General Data Protection Regulation (GDPR) was put in place to standardise existing laws that call for transparency in how companies collect and store personal data about EU citizens. eMarketer’s Sean Creamer spoke with Scott Meyer, CEO and co-founder of Evidon, and Todd Ruback, the compliance services company’s chief privacy officer and vice president of legal, about what the GDPR will mean for marketers from outside the EU when it goes into effect on May 25, 2018.
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